In this article we will discuss about:- 1. Meaning of Market 2. Importance of Market 3. Classification 4. Characteristics 5. Relation between Business Firms and Market. Contents: Meaning of Market Importance of Market Classification of Markets Characteristics of a Good Market Relation between Business Firms and Market 1. Meaning of Market: The popular meaning of the term 'market' refers to [...]
Some of the frequently asked exam questions on the types of markets are as follows: Q.1. Describe the organisation of any stock exchange in India. Ans. The Calcutta Stock Exchange, established as an association in 1908, was converted to a limited company with an authorised capital of 1200 shares of Rs. 250 each. Anybody can became a member of the [...]
The below mentioned article provides a brief note on marketing planning premises. Marketing planning premises refer to the assumptions and factors pertaining to future business conditions which should be considered for the development of marketing plans, overall strategic planning of the enterprise provides basic premises for marketing planning. These premises include many factors such as: overall company objectives; relevant long- [...]