In this article we will discuss about the retail trade:- 1. Meaning of Retail Trade 2. Prerequisites of Retail Trade 3. Changing Pattern of Retail Trade 4. Organised Retailing 5. Challenges Facing the Retail Sector. Retail Trade: Meaning, Concept, Importance, Characteristics of Retailers and Examples Meaning of Retail Trade: The word 'Retail' is derived from the French word 'Retailer' meaning [...]
In this article we will discuss about the business goods and services:- 1. Meaning of Business Goods 2. Classification of Business Goods 3. Distinguishing Characteristics 4. Marketing 5. Distribution Channels 6. International Standards Organisation and Total Quality Management Business Goods and Services: Meaning, Classification, Characteristics and Distribution Channels Meaning of Business Goods: Business products are the goods and services needed [...]
In this article we will discuss about the recent trends in marketing. Learn about:- 1. Customer Relationship Management (CRM) 2. E-Marketing 3. Internet Marketing 4. Marketing through Social Channels 5. Societal Marketing 6. Cause-Related Marketing. The Ultimate Guide to Recent Marketing Trends Recent Marketing Trend # 1. Customer Relationship Management (CRM): The opening up of our economy through liberalisation and [...]