The “GAP” model of service quality was given by Parasuraman et al, V.A. Zeithaml et. al and Leonard L.Berry. The model explains an integrated view of the consumer-company relationship. It is also an extension of the Gronroos model and talks about the perception gap. The model is essentially based on service quality delivery gaps or […]
GAP Model of Service Quality
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Consumer Behaviour Models
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Everything you need to know about the models of consumer behaviour. It is very important for a company to know and understand the consumers’ response towards different product features, prices and advertising appeals, as well as their effect on the product getting a competitive edge over the other products. Stimulus response model of buyer behaviour […]
Theoretical Business Valuation Models | Business Restructuring | Financial Management
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The theoretical business valuation models include the following: 1. Dividend Growth Valuation Model 2. Walter’s Share Valuation Model 3. Modigliani and Millers’ Dividend Irrelevancy Model 4. Capital Asset Pricing Model. 1. Dividend Growth Valuation Model: The dividends of most companies are expected to grow and the value of shares ascertained is based on dividend growth. […]