In this article we will discuss about Customer Relationship Marketing (CRM)! Learn about:- 1. Introduction to Relationship Marketing 2. Definitions of CRM 3. History 4. Concept 5. Types 6. Objectives & Context 7. Purposes of Adopting CRM Processes 8. Features 9. Functions 10. Importance 11. Need 12. Management of Relationship 13. Strategies 14. Notes 15. Benefits 16. Disadvantages. What is [...]
Complete short and study notes on branding prepared for B.Com, M.Com, MBA and various competitive examination. In this article we will discuss about branding of product or services! Learn about:- 1. Short notes Meaning of Brand 2. Notes on the Importance of Branding 3. Creation of Brands 4. Brand Fundamentals Simplified 5. Types of Brands 6. Brand Name7. Brand Myths [...]
List of top fifty-one most popular advertising agencies in India! Advertising Agency # 1. Ogilvy and Mather: This is one of the leading advertising company in India. This organization believes that devotion to the brand defines the profile of their company. This company has offices across the globe. The objective of the company is to build brands. It is a [...]