Everything you need to know about the problems of rural marketing in India. Rural marketing is a process which starts with a decision to produce a saleable farm commodity and it involves all the aspects of market structure or system, both functional and institutional, based on technical and economic considerations, and includes pre- and post-harvest operations, assembling, grading, storage, transportation [...]
Everything you need to know about the types of marketing. Marketing in, simple words may be defined as the process of determining the needs and wants of consumers and being able to deliver products that satisfy those needs and wants. Marketing includes all of the activities necessary to move a product from the producer to the consumer. Think of marketing [...]
Everything you need to know about brand marketing. Branding means to create a new brand With the advent of packaging, brands originated in the 19th Century. But the idea of marking things, people or animals by burning identifying marks on them was an ancient practice. That's why the word "brand" is derived from the Old Norse brands which means 'to [...]