Tag Archives | Functions

Recruitment and Selection of Candidates | Functions | HRM

Recruitment and selection process involves the following steps: 1. Receipt of Applications 2. Scrutiny of Applications 3. Preliminary Interview 4. Application Bank 5. Employment Tests 6. Employment Interview 7. Checking References 8. Physical/Medical Examination 9. Final Selection and Appointment Letter. Step # 1. Receipt of Applications: Standard application forms are designed for different jobs as the vacancy regarding a particular [...]

By |2017-03-07T09:28:00+05:30March 7, 2017|Functions|Comments Off on Recruitment and Selection of Candidates | Functions | HRM
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Top 9 Marketing Functions of a Business | Functions | Marketing Management

The following points highlight the top nine marketing functions of a business. The functions are:- 1. Buying 2. Selling 3. Transportation 4. Storing 5. Standardisation, Grading and Branding 6. Market Financing 7. Pricing 8. Risk Assuming 9. Advertising. Function # 1. Buying: It is an important function in all business con­cerns. The manufacturing firms are required to purchase huge quantities [...]

By |2017-03-04T15:07:47+05:30March 4, 2017|Marketing Functions|Comments Off on Top 9 Marketing Functions of a Business | Functions | Marketing Management
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Integrated Marketing Functions (With Diagram) | Functions | Marketing

In this article we will discuss about the concept and advantages of integrated marketing functions. Concept of Integrated Marketing Functions: The concept of integrated marketing functions refers to the total marketing system with all its sub­systems whereby all the activities related to the effective implementation of the marketing function are combined in a way that would result in a co-ordinated [...]

By |2017-03-04T15:07:47+05:30March 4, 2017|Marketing Management|Comments Off on Integrated Marketing Functions (With Diagram) | Functions | Marketing
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