Contents: Writing For the Reader Saying "No" to an Adjustment Request Saying "No" to a Credit Request Saying "No" to an Order for Merchandise Saying "No" to a Request for a Favour Special Problems in Writing about the Unpleasant 1. Writing For the Reader: Without empathy for the audience's feelings, it is hard to gain its cooperation or persuade it [...]
An excusive guide for writing fantastic business letters! Contents: Sequence-of-Ideas Patterns for Writing Business Letters Letter about Routine Claims Routine Letters about Credit Routine Letters about Orders Letters about Routine Requests 1. Sequence-of-Ideas Patterns for Writing Business Letters: Letters that convey pleasant messages are referred to as "good news" letters. Letters not likely to generate any emotional reaction are referred [...]
Claim letters and letters that request special favors are common types of persuasive requests. Although their purpose is to get favorable action, the letters invite action only after attempting to arouse a desire to take action. Making a Claim: Claim letters are often routine because the basis for the claim is a guarantee or some other assurance that an adjustment [...]