Advertising is any paid form of no personal presentation and promotion of ideas, goods, or services by an identified sponsor, with the specific objective. Advertisements can be the cost-effective way to disseminate messages, be it building a brand preference or educate people. Although today's media environment is challenging, good advertisements can pay-off. The advertising objective should emerge from a thorough [...]
Everything you need to know about the types of marketing research. Marketing research is generally undertaken on a regular, continuous basis. This is quite natural because in a dynamic world the situation undergoes rapid changes. It is difficult for a business to survive if it is not well-informed of these changes. There are two main sources of data- primary and [...]
Some of the types of product are:- 1. Durable Products 2. Non-Durable Goods 3. Consumer Products 4. Industrial Products 5. Goods, Services and Experiences 6. Convenience, Shopping, and Specialty Goods 7. Industrial Goods and Consumer Goods 8. Unsought Goods 9. Primary Goods 10. Semi-Manufactured Goods 11. Natural Goods 12. Agricultural Goods 13. Manufactured Goods. Types and Classification of Product: Durable, [...]