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Exam Questions on the Dynamics of Marketing | India | Marketing

Some of the frequently asked exam questions on the dynamics of marketing are as follows:  Q.1. Define the term marketing dynamics and explain some of its different aspects or elements. Ans. The entire process of marketing manage­ment science system right from the ascertainment and assessment of marketing environment via analysis of market segments, marketing channels, competi­tion, publics, and micro-environment variables [...]

By |2017-03-04T15:07:46+05:30March 4, 2017|Marketing|Comments Off on Exam Questions on the Dynamics of Marketing | India | Marketing

Exam Questions on Marketing Strategy and Its Components | India

Some of the frequently asked exam questions on marketing strategy and its components are as follows: Q.1. What do you mean by strategic marketing deci­sions? Ans. Strategic marketing decisions are primarily concerned with exter­nal, rather than internal, marketing problems of the firm and specifically with the selection of: (a) The product-mix which the firm will produce, (b) The market segments [...]

By |2017-03-04T15:07:45+05:30March 4, 2017|Exam Questions|Comments Off on Exam Questions on Marketing Strategy and Its Components | India

Exam Questions on International Marketing

Some of the frequently asked exam questions on international marketing are as follows: Q.1. State and discuss the principle underlying international trade. Ans. International trade is a trade among countries or different geographical areas. The earliest trade between countries occurred when they were able to supply one another with goods which they were unable to produce for them­selves. Now the [...]

By |2017-03-04T15:07:44+05:30March 4, 2017|Exam Questions|Comments Off on Exam Questions on International Marketing
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