Everything you need to know about the importance, benefits and significance of coordination in an organisation. Coordination is essential at every level of management for achieving harmony of individual efforts. Where sub-division and departmentalisation is essential, coordination is all the more important. The quality of management will depend upon the efficiency achieved in co-ordination. According to Chester Bernard, "the quality [...]
Everything you need to know about the importance of human resource management. Human resource management is that branch of management which is concerned with the recruitment, selection, development and the optimum use of the employees. In other words, human resource management is concerned with the employees engaged at all levels of an organisation. Human resource management ensures that every employee [...]
Everything you need to know about the importance and significance of marketing. Marketing is recognised as the most important or significant activity in our society. Marketing has achieved social importance because it is entrusted with the task of creation and delivery of standard of living to society. Marketing studies continuously consumer demand which is varied and dynamic. Marketing is the [...]