Tag Archives | CRM

Customer-Related Database: Meaning and Principles

Meaning of Customer-Related Database: Companies typically do not have a single customer database; instead, they have a number of customer-related databases. Large organizations, such as financial services companies, can have 20 or more customer systems, each with a separate database. These databases capture customer-relate data from a number of different perspectives. Customer-related data bases might be maintained in a number [...]

By |2016-06-22T16:18:01+05:30June 22, 2016|Customer Database|Comments Off on Customer-Related Database: Meaning and Principles

How to Improve Your Lead Management Process?

This article throws light upon the eleven ideas which will help you to improve your lead management process. Some of the ideas are: 1. Develop a concrete definition of a lead and make sure all Employees understand it 2. Install an effective sales opportunity management solution 3. Track the source of the lead 4. Distribute your leads quickly 5. Nurture [...]

By |2016-06-22T16:18:00+05:30June 22, 2016|Sales Force Automation|Comments Off on How to Improve Your Lead Management Process?

Consumer Privacy: Meaning, Principles and Example

After reading this article you will learn about:- 1. Meaning of Consumer Privacy 2. Principles of Consumer Privacy 3. Example. Meaning of Consumer Privacy: Consumer privacy measures are those taken by commercial organizations to ensure that confidential customer data is not stolen or abused. Since most such organizations have a strong competitive incentive to retain an exclusive access to these [...]

By |2016-06-22T16:18:00+05:30June 22, 2016|CRM|Comments Off on Consumer Privacy: Meaning, Principles and Example
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