The strong-appeal letter emphasizes urgency. It says, in effect, "We must have the payment by return mail." By developing the basic appeals and insisting on payment for the debtor's own good, the writer adds stringency. Comments about the cost of a lawsuit are common in urgency letters. Although the loss of credit or possessions may be implied, the best psychology [...]
As in other persuasive letters, the primary purpose of a collection letter is to get action in this case, payment. A secondary goal is to maintain a customer's goodwill. Like other persuasive letters, collection letters are generally written inductively; but they are shorter. Normally, customers know what they owe (detailed information is not necessary); and they expect to be asked [...]
This article throws light upon the top three types of communication skill. The types are: 1. Writing Skills 2. Speaking Skills 3. Listening Skills. Communication Skill: Type # 1. Writing Skills: John Fielden suggests that the writing style should be apt to the situation and the effect the writer wants to achieve. Writing is more formal than talking. When we [...]