Archive | Rural Marketing

Problems of Rural Marketing in India

Everything you need to know about the problems of rural marketing in India. Rural marketing is a process which starts with a decision to produce a saleable farm commodity and it involves all the aspects of market structure or system, both functional and institutional, based on technical and economic considerations, and includes pre- and post-harvest operations, assembling, grading, storage, transportation [...]

By |2019-08-16T07:21:01+05:30August 16, 2019|Rural Marketing|Comments Off on Problems of Rural Marketing in India

Rural Marketing in India

In this article we shall discuss about the Rural Marketing in India, it's Nature, Scope, Objectives, Characteristics, Market Structure, Product-Pricing Strategies, Rural Marketing Mix, Importance and Problems of Rural Marketing in India. Rural Marketing in India: Meaning, Objectives, Challenges, Strategies, Environment, Principles, Examples, Problems and Solutions for Improving Rural Marketing Rural Marketing in India – Meaning It is said that [...]

By |2019-02-23T07:45:01+05:30February 4, 2019|Rural Marketing|Comments Off on Rural Marketing in India
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