Archive | CRM

Collaborative CRM: Meaning, Aspects and Benefits

After reading this article you will learn about Collaborative CRM:- 1. Meaning of Collaborative CRM 2. Aspects of of Collaborative CRM 3. Advantages. Meaning of Collaborative CRM: Collaborative CRM deals with synchronization and integration of customer interaction and channels of communications like phone, email, fax, web etc. with the intent of referencing the customers a consistent and systematic way. The [...]

By |2016-06-22T16:17:59+05:30June 22, 2016|CRM|Comments Off on Collaborative CRM: Meaning, Aspects and Benefits
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How to Implement the CRM Project? (5 Phases)

This article throws light upon the five main phases involved in implementation of CRM project. The phases are: 1. Develop The CRM Strategy 2. Build CRM Project 3. Needs Specification and Partner Selection 4. Project Implementation 5. Evaluate Performance. Phase # 1. Develop The CRM Strategy: CRM strategy can be defined as follows: CRM strategy is a high-level plan of [...]

By |2016-06-22T16:17:25+05:30June 22, 2016|Implementation|Comments Off on How to Implement the CRM Project? (5 Phases)
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