According to Porter, a business can build a substantial competitive advantage by adopting one of two strategies: (a) A differentiation of the product, or (b) A low-cost strategy. While this may be true in the short-run; in the long-run the roots of competitiveness remain in the firm's core competencies and core capabilities. In a global, competitive environment, technology and brands [...]
In this article we will discuss about strategic portfolio analysis, explained with the help of suitable examples. Strategic Portfolio Analysis, alternatively termed Business Portfolio planning or Portfolio strategy or Policy-Strategy Profile or Organisational Portfolio Plan, is a broad term and refers to a technique found in many different variations. This analytical technique helps to satisfy the emerging need for centralised [...]
In this article we will discuss about:- 1. Meaning of Corporate Strategy 2. Strategy Selection 3. Types 4. Environment Vs. Organisation. Meaning of Corporate Strategy: A corporate business enterprise nowadays is a part of the nation, of a country and of the Globe. It has to undertake its business activities most firmly and promptly keeping in view the international scene [...]