Objectives of a Corporate Organisation | Strategic Management
The following points highlight the objectives of a corporate organisation. The objectives are:- 1. Primary and Secondary Objectives 2. Short-Run and Long-Run Objectives 3. Short-Term and Long-Term Objectives 4. Structure-Wise Objectives. 1. Primary and Secondary Objectives: While primary objective of a company may be either market dominance or profit and/or business expansion, the major secondary objectives are—bonus to employees, community [...]