Archive | Internet

Customer Relationship Management (CRM) and Internet

This article throws light upon the three ways by which Internet can enable customer relationship management (CRM). The ways are: 1. Getting Information out to Customers 2. Getting Information Back from Customers 3. E-Commerce Sales. Way # 1. Getting Information out to Customers: The Internet can provide an avenue for getting information about your business […]

Internet and Its Effect on CRM

While CRM is not a technology within itself, it is often used with technological tools to build stronger relationships with customers. The Internet has become an important part of CRM. As more people begin conducting business over the Internet, it has become necessary for CRM vendors to create applications that are web based. There are […]