Tag Archives | Strategic Planning Process

Strategic Planning Process: 4 Stages | Business Marketing

The word 'strategic planning', process refers to the step by which management converts a firm's mission, objectives and goals into a workable strategy. The process is strategic because, it involves the preparation of ways and means to the circumstances, of the organisations environment. The decisions will be taken by anticipating the future environment. Future needs proper information. The information process [...]

By |2018-05-15T06:59:40+05:30May 15, 2018|Strategic Planning|Comments Off on Strategic Planning Process: 4 Stages | Business Marketing

Strategic Planning Process: 4 Key Benefits | Management

This article throws light upon the four key benefits of strategic planning process in an organisation. The benefits are: 1. Reaction to Environment 2. Defining Company Mission 3. Formulation of Long Range Objectives 4. The Specification of Programme Policies and Strategies. Benefit # 1. Reaction to Environment: The strategic planning process is invaluable to a company because it forces top [...]

By |2016-11-05T03:52:16+05:30November 5, 2016|Planning|Comments Off on Strategic Planning Process: 4 Key Benefits | Management
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