Differences between Rational and Non-Rational Models

This article will help you to learn about the difference between rational and non-rational models of decision-making. Differences between Rational and Non-Rational Models Difference -  Rational Models of Decision-Making 1. Rational models are normative. 2. They are theoretical or unrealistic in nature. 3. Rational models follow deterministic approach to problem-solving. 4. They believe there exists the optimum situation for decision-making. [...]