In this article we will discuss about:- 1. Definition of Marketing Planning 2. Types of Marketing Planning 3. Factors 4. Difficulties 5. System 6. Process 7. Importance. Definition of Marketing Planning: The American Marketing Association has defined the marketing planning as – "Marketing planning is the work of setting up objectives for marketing activity and of determining and scheduling the [...]
The following points highlight the sixteen main functions of project planning for an organization. The functions are: 1. Market Survey 2. Project Capacity 3. Selection of Site 4. Plant Layout 5. Design and Drawing 6. Material Requirement 7. Operation Planning 8. Machine Loading 9. Sub-Contract Consideration 10. Equipment Requirement 11. Organization Layout and Staff Requirement and a Few Others. Function [...]
Read this article in Hindi to learn about nine major steps involved in planning. The steps are: 1. Determination of Objectives 2. Establishment of Planning Premises 3. Search for Alternative Courses of Action 4. Evaluation of Alternative Courses of Actions 5. Selection of the Best Source of Action 6. Formulation of Sub-Plans and Few Others. Step # 1. उद्देश्यों का [...]