In this article we will discuss about:- 1. Definition of Marketing Planning 2. Types of Marketing Planning 3. Factors 4. Difficulties 5. System 6. Process 7. Importance. Definition of Marketing Planning: The American Marketing Association has defined the marketing planning as – "Marketing planning is the work of setting up objectives for marketing activity and of determining and scheduling the [...]
The following points highlight the sixteen main functions of project planning for an organization. The functions are: 1. Market Survey 2. Project Capacity 3. Selection of Site 4. Plant Layout 5. Design and Drawing 6. Material Requirement 7. Operation Planning 8. Machine Loading 9. Sub-Contract Consideration 10. Equipment Requirement 11. Organization Layout and Staff Requirement and a Few Others. Function [...]
Read this article in Hindi to learn about the top eight elements of planning in an organisation. The elements are: 1. Forecasts 2. Objectives 3. Policies 4. Procedures 5. Rules 6. Budget 7. Programmes 8. Strategy. Element # 1. पूर्वानुमान (Forecasts): पूर्वानुमान नियोजन के आधार होते हैं ये भविष्य में घटित होने वाली घटनाओं तथा जोखिमों का अनुमान लगाते हैं [...]