In this article we will discuss about:- 1. Definitions of Merchandising 2. Types of Merchandise 3. Merchandise Management 4. Principles 5. Functions (Task). Contents: Definitions of Merchandising Types of Merchandise Merchandise Management Principles of Merchandising Functions (Task) of Merchandising 1. Definitions of Merchandising: Merchandise is a broader concept than a product. It include various features […]
Merchandising: Definitions, Types Principles and Functions | Retail Marketing
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Merchandise Planning: Components and Process | Retail Marketing
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In this article we will discuss about:- 1. Meaning of Merchandise Planning 2. Components of Merchandise Planning 3. Process. Meaning of Merchandise Planning: Merchandising is defined as offering right kind of product at right place and in right price. A retailer has to plan to have in his store the product that is desired by […]