Essay on Herzberg’s Theory of Motivation | Directing | Management

After reading this essay you will learn about Herzberg’s theory of motivation with its criticism. Herzberg's Theory of Motivation is an extension of the need hierarchy model of A.H. Maslow. In 1950s Frederick Herzberg and his associates conducted extensive interviews of about two hundred engineers and accountants working in eleven different companies in Pittsburgh, Pennsylvania, USA. This led Herzberg to [...]