Tag Archives | Diversification

Diversification of Firms: Horizontal and Vertical

After reading this article you will learn about the horizontal and vertical diversification of firms. Horizontal Diversification of Firms: It means adding parallel products or services to the existing product/service line. The existing technical, marketing and financial expertise is applied to new products also. Horizontal diversification can take the following forms: 1. Concentric diversification: It is a form of horizontal [...]

By |2016-08-09T07:56:15+05:30August 9, 2016|Growth Strategies|Comments Off on Diversification of Firms: Horizontal and Vertical

Difference between Horizontal and Vertical Integration

This article will help you to learn about the difference between horizontal and vertical integration. Difference between Horizontal and Vertical Integration Horizontal Diversification (Integration) 1. Nature: In horizontal diversification, two businesses, similar or dissimilar, join together. 2. Size of operations: Horizontal diversification enlarges the scope of operations and, thus, provides economies of scale. 3. Flexibility: Failure of one business does [...]

By |2023-02-20T00:13:52+05:30August 9, 2016|Difference Between|Comments Off on Difference between Horizontal and Vertical Integration
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