Tag Archives | Product Life Cycle

Product Life Cycle Marketing Strategies

Everything you need to know about the product life cycle marketing strategies. A marketing manager has to use different strategies at different stages of the PLC to promote the product and achieve the set objectives. The product strategies are designed and implemented on the basis of product categories, the external marketing environment and market share of the product. The product [...]

By |2019-11-20T11:00:18+05:30November 20, 2019|Marketing Strategy|Comments Off on Product Life Cycle Marketing Strategies

What is Product Life Cycle?

Everything you need to know about product life cycle. Life cycle of a product is called Product Life Cycle (PLC). It is related to the different phases of a product i.e., since its birth to death. An adage 'Nothing is Permanent' is commonly applicable to all.When a product is newly introduced in the market, it should one day meet its [...]

By |2019-08-21T16:02:08+05:30August 21, 2019|Product Life Cycle|Comments Off on What is Product Life Cycle?

Stages of Product Life Cycle

Everything you need to know about the Stages of Product Life Cycle! Everything you need to know about the Stages of Product Life Cycle It is important to understand the Product Life Cycle (PLC) as it provides insights on the competitive dynamics of the product being marketed. The PLC also exhibits the distinct stages in the sales history of a [...]

By |2019-02-23T07:48:44+05:30February 4, 2019|Product Life Cycle|Comments Off on Stages of Product Life Cycle
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